Web development services outsourcing: All you need to know

 min read
13 December 2021
Adam Gontarz
Adam Gontarz
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  • Intro

In the ever-evolving digital world, businesses face the challenge of standing out from the fierce competition. Average web apps no longer cut it. To gain an edge, you need professional web development services.

Partnering with a reliable web design and development services company allows you to craft a unique and intuitive custom front end that sets your brand apart. By employing leading web technologies, skilled back-end specialists ensure top performance and flawless User Experience across devices.

But how do you choose the right partner for your web development project?

We won’t leave you without an answer. Read the article to find out more about web development services outsourcing and why you should hire a web developer.

What are web development services?

Web development services involve everything related to building a web-based solution – whether it is a simple text page or a complex web application. Many people think of “web development” as just using a variety of programming languages to create the web app code and put everything together. 

But web development companies provide a wide range of services, from project ideation and design to web service maintenance, troubleshooting technical issues, and implementing security measures. All to make sure the web app aligns with your business needs and works exactly as intended.

Why do you need web application development services?

We like convenience – and nothing is more convenient than gaining access to all kinds of information by pressing a button. When it comes to booking a service or reserving a place online, the first thing most people do is check out the recommended places on the net as well.

If they can’t find your product or service while they do their research, you are effectively out of their sight, and you don’t exist to them, even if you do offer what they want. This is where having a web app becomes crucial. Through it, you can reach millions of internet users and convince them that your product is relevant to their needs or even necessary for them to have.

But owning just a “good” web application won’t help you break through the clutter and convert users into loyal customers, though. What you really need is an outstanding web app. In other words, it should be:

  • Visually appealing, polished, and professional
  • Intuitive to use
  • Optimized for mobile devices and search engines
  • Equipped with easily accessible contact information
  • Matching the current trends
  • Regularly checked for any broken links or not working scripts

Building web software of this kind is not an easy task though, even with all the templates available online. If you want a web app that will be personalized to your business goals and have all the required features, then you should contact a web app development company. Why?

You’ll work with developers who are not only excellent at creating web products that last but also know a lot about business strategy, usability, User Experience, responsive design, and UX design strategy. Using that knowledge, they can plan, design, and build a web app based on what you want to achieve and what your users need.

By working with a web development services company, you will also be able to apply original design trends for your new web app that will set your business apart from the competition. 

But there’s one more important benefit. When hiring a web developer, you know you won’t be left alone after the project is completed. Almost all companies that offer website development services also provide regular maintenance and troubleshooting services for their clients, so you can be sure they will keep your site current and running smoothly.

How do you choose a web developer?

You could start looking for web developers right away, but with the countless companies, you might become overwhelmed. And you could have even more options to pick from if you consider hiring someone from a different country or continent. So how to not get lost in all of this?

To choose wisely, you should first understand what exactly you need rather than attempting to read through and sort all offers you find. Here are a few tips on how you can make the right decision.

Specify what you want to do

Are you looking to build a basic webpage with your contact information? Or do you want to make something with more advanced functionality, like an eCommerce service? This step is crucial since it determines which skills your developers should have and what technology they will use.

Note down your ideas for web design

How would you like your website or custom web application to look and feel? The more specific your design requirements and design trends, the easier it would be for the developers to give you what you want. To start, you could draw something to show the direction you would like the design to go or make a list of web apps that design you like.

Define your budget

There is no industry standard pricing for how much a web app should cost, so it is essential to know your upper limit. You might be tempted to choose the cheapest option, but then, you could end up paying twice as much later to fix a buggy or non-functional web app.

Look at hiring sites or review sites to look for web development companies

Web portals like Clutch or Upwork are excellent places to start your research. Besides detailed information about a developer or company, you can learn more about their skills and services and read client testimonials.

Check the developers or agency portfolio

Taking a look at a company’s portfolio will give you a lot of insight into how they work. You’ll be able to see if they have experience in your industry and if they do, examples of websites or custom web applications they’ve developed for companies like yours. But even if they don’t have much experience with your industry, through a portfolio, you can see if you like their design style enough to reach out to them.

Read client testimonials

You can assess the quality of a company’s services by examining their customer reviews and testimonials. Typically, businesses that boast a large number of testimonials are more likely to provide exceptional services.

Reach out to chosen companies with a web app brief to ask for a project estimate

Providing a list of your requirements will help a web development company understand the functionality of your web app and your expectations about post-launch support. Additionally, they will be able to roughly estimate the time and cost of the entire project, as they will know what exactly you expect from them.

What are the types of web development services?

Web development firms usually provide a broad spectrum of services to handle all aspects of web projects. Based on the specific needs of a project, a development team could build a tailor-made web app from scratch or enhance the existing one, refresh its design, or handle the maintenance. Below are some of the most prevalent web development services available in the current market.

Web app development

Web application development, or web programming, involves building dynamic web applications rather than just basic web apps. Using web programming languages and frameworks like PHP, Python, Ruby on Rails, Java, or JavaScript web programmers can help you with everything from back-end coding to front-end design. Outside of that, they can assist you in building APIs that other companies can use to integrate your app into their own products.

Web product design

The web design process involves creating a web application’s architecture, designing its User Interface, and coding it to work correctly. To give you a sense of how the web app will look once it’s finished, web designers create wireframes and mockups, which then can be modified based on your wishes. Their job is also to design optimized versions of web apps and pages both for desktop and mobile viewing, as well as add interactive elements.

Web development support and maintenance

Outside of their main website development services, web development companies also offer support and maintenance for your web app once it’s been released. Those include everything from checking your web app for broken links and scripts to adding new features and updates, so your web app could stay current.

The web developer can also help whenever any problem on your web app arises.

Web hosting

Web hosting involves storing your web app’s files on a server that can be accessed from anywhere in the world. Most web development companies will provide you with dedicated server space for your web app as part of their service. They are also responsible for server management, backup services, software maintenance, security, and technical support.

Web optimization

Web optimization is the process of making web apps more user-friendly and visible to search engines. The developers will first check how your page ranks when it comes to SEO, speed, load times, and mobile experience and then give their alternative solutions and suggestions on how your web app’s rank can be improved.

Software development services pricing and what it includes

Now, the question that probably interests you the most is how much does it cost to build your web app? There are three main ways to build a product, each coming with a different price range – using an online template, building with a content management system like WordPress or a similar service, or hiring a web development company. Which method of those three you choose will have a significant impact on how much your web app costs. 

Website builders and templates are usually the cheapest way to build a web app. Templates can cost anywhere from a few hundred dollars to as much as $10,000. Although WordPress is technically free to use, you will have to pay for hosting, themes, and plugins. Furthermore, the level of customization features included and the ease of updating the theme all vary widely from template to template.  

The real cost here, though, is the time, effort, and hassle you or your team will have to spend on creating the website or web app. The less money you spend, the more time and effort you’ll have to put into the site to get it to look how you want it – and it probably won’t exactly match your vision.

Alternatively, you can hire a web development team to handle your website design. These companies have seasoned experts who understand your business vision and can design the perfect web app according to it. This option is more expensive, however.

The price of a simple web app can range anywhere from $20,000 to $30,000, while web apps with a large page count, custom functionality, and unique design can cost anywhere from $40,000 to $75,000 and more. Although the prices seem staggering compared to just purchasing a template, you get much more than just a web app from partnering with a professional web development company.

Their attention is equally divided between web app design, content, User Experience, and search engine optimization, as well as everything else that you might need to make your site a valuable asset to your company. Unfortunately, this means that it takes them longer to develop your new web app – as they have to plan it, choose the right technology, create a unique design, and translate everything into a fully-functional web app. 

As a result, though, you get a custom-designed web app that looks exactly like you imagined it and is fully optimized to work on various devices and meet all your business objectives. Additionally, you won’t have to worry about finding a hosting company, setting a domain name, maintaining the web app yourself, or fixing bugs – the web app development company will handle everything.

So if your budget allows it, reaching out to some web development companies would be the best option out of the three as you get an end-to-end web development process for the price.

Over to you

If you want to establish a solid digital presence with your web-based product, reaching out to a company offering the web development service is your best bet. Thanks to a well-designed web app, you can stand out in the market and reach a massive audience.

Businesses of all sizes rely on web development professionals to create beautiful, highly functional, and search engine-friendly web apps. And if you choose the right partner, you can make your site a success – so don’t be afraid to ask a web development team to help you with your project.

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